Institutional Planning

Institutional planning produces a mutually agreed upon vision of where the museum is going and what it wants to achieve. It ensures this vision meets the needs of its audiences and community and that the museum identifies how it will obtain the resources to fulfill this vision. Planning allows the museum to make sound decisions in response to changes in its operating environment.

The following resources were compiled from organizations throughout the nonprofit and museum sector. AAM reviewed and approved each one based on the organization’s authority and expertise and the resource’s usefulness related to the topic. Clicking the links below will take you off the AAM website.

Cleveland Museum of Art Strategic Plan

The Cleveland Museum of Art developed this Strategic Plan titled: A Strategic Framework for Our Second Century in 2017.

Mayborn Museum Complex Strategic Plan

The Mayborn Museum at Baylor University developed A 2020 Vision- Mayborn Museum Strategic Plan in 2019.

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