Discover how mission-driven museum stores can deepen visitor engagement, foster community impact, and strengthen your museum’s identity. Through interactive polls, real-world examples, and collaborative discussions, this program will explore how curated products, local partnerships, and cross-departmental collaboration empower you to champion your store’s unique position within the museum’s mission. Whether managing the store is your main role or one of many, this session offers actionable insights and inspiration to help you lead with purpose.

This program is free for SEMC members and $15 for not-yet-members.

The statements and opinions expressed by panelists, hosts, attendees, or other participants of this event are their own and do not necessarily reflect the opinions of, nor are endorsed by, the American Alliance of Museums.