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The Alliance blog provides the museum community with a place to share stories and insights, in their own voice, reaching thousands of people across the global museum field.

Applying Art History to Workplace Safety: Saving Lives and Growing Revenue at the Toledo Museum of Art

Over the course of its distinguished 120-year history of art education, the Toledo Museum of Art (TMA) has offered classes that extend beyond simple drawing and painting into topics ranging …

How Can Education Programs Help Bridge the Digital Divide? 

In this series of posts, EdCom’s Trends Committee is taking a deeper look at emerging phenomena identified in the 2021 edition of TrendsWatch from the Center for the Future of Museums. In …

How Philadelphia Cultural Institutions Embraced Collaboration to Address Opportunity Gaps

If there is a positive outcome of the pandemic’s impact on cultural institutions, it may be the willingness to ideate and take different approaches to our work to ensure that no one is …

Museum Store Sunday—Five Years and Going Strong!

Is your institution ready for Museum Store Sunday, taking place this year on November 28 (the Sunday after Thanksgiving)? 2021 marks the fifth anniversary of this worldwide museum retail …

A Q&A with Dirk Hiscock, Designer of This Year’s Winner for Excellence in Publication Design

After reviewing hundreds of entries every year, the jury for AAM’s annual Museum Publications Design Competition awards only one publication with the Frances Smyth-Ravenel Prize for …

“Activating Smithsonian Open Access” Proposes New Models for Interacting with Museum Collections

In February 2021, Cooper Hewitt’s Interaction Lab launched an open call for proposals for inspiring digital interactions with Smithsonian Open Access collections for people all over the …

With the Help of MAP, the Manassas Museum Met Its Changing Community’s Needs

Through the Museum Assessment Program, museums gain perspective on how to improve core areas of their operations, with a combination of guided self-reflection and close consultation with an …

Picture of Health: How MFA, St. Petersburg, Reimagined the Museum Program as a Source of Wellness and Healing

As the Curator of Public Programs at the Museum of Fine Arts, St. Petersburg, my professional focus has always been the MFA’s public spaces, performing arts venue, and gardens—not the …

Creating Connections: Merging Lifelong Learning and Music Therapy

The Musical Instrument Museum (MIM) in Phoenix, Arizona, celebrates music and world cultures through a multisensory experience—where guests can “travel” the globe through the sights and …

How a Disturbing Historical Discovery Inspired a New Mission at Old North Foundation

The enduring fame of the Old North Church in Boston began on the evening of April 18, 1775, when church sexton Robert Newman and vestryman Capt. John Pulling Jr. climbed the steeple and …

Ethical Contracting: Is Your Museum Doing It?

The way we work is changing. The growth of the “gig” economy is accelerating in a post-COVID world, as the desirability of freelance work increases for employees seeking flexible schedules …

All Hands on Deck: How Museum Staff Boosted Wisconsin’s Pandemic Response

Prior to the onset of the global pandemic, it would have been hard to imagine a scenario in which history and museum professionals played a direct role in matters of public health and …
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Latest Stories from AAM

CARE-apy: Psychological Science and the Visitor Experience

Category: On-Demand Programs: Audience Research & Evaluation
When visitors leave a museum, in what ways are they different than when they walked in? What intellectual connections did visitors make with the ideas and artifacts with which they …

Changing Expectations, Changing Experiences: Cultural Audiences in the Post‐pandemic World

Category: On-Demand Programs: Engaging Audiences
This is a recorded session from the 2020 AAM Virtual Annual Meeting and MuseumExpo. Audience attitudes towards culture—including basic assumptions about what constitutes a cultural …

60 Ideas in 60 Minutes: Be the Change You Wish to See

Category: On-Demand Programs: Financial Sustainability
This is a recorded session from the 2020 AAM Virtual Annual Meeting and MuseumExpo. Museum professionals must understand fundraising to create and sustain value for their communities. Using …

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