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AAM Learning Programs

Financial Wellness Webinar Series

60 Ideas in 60 Minutes: Museum Philanthropy and Membership after a Pandemic

Original Webinar Date: January 24, 2024
Time: 2:00 – 3:00 pm ET

Click here to access the recording.

Click here to access the slides.


Building museum resilience begins with diversifying revenue sources and creating long-term philanthropic partnerships. Philanthropy—and its symbolic and lucrative community-centered sibling, membership—are essential to the sustainability of all museums. In this fast-paced webinar, a panel of national museum development leaders will share insights about fundraising and membership programs that ensure their institutions’ futures.


  • Charles Katzenmeyer, Vice President, Institutional Advancement – Field Museum of Natural History
  • Eowyn Bates, Vice President of Philanthropy and Engagement
  • Amy Burt, Vice President of Development and Communications – Children’s Museum of Denver at Marsico Campus
  • Ginevra Ranney, Vice President of Development – Lincoln Park Zoo

Planning for Sustainable Success: Building a Development Plan for Museums

Webinar Date: February 20, 2024
Time: 2:00 – 3:00 pm ET

Click here to register.


During this webinar, you’ll be taken through the process of creating a strategic annual development plan, the document every nonprofit organization should have to identify how much money it needs to raise and how it will successfully secure those resources.


  • Kate Brueggemann, Senior Vice President of Development, Brookfield Zoo
  • Donna McGinnis, President & CEO, Naples Botanical Garden

How Do You Know You’re Ready for a Campaign? Where Do You Start?

Webinar Date: March 27, 2024
Time: 2:00 – 3:00 pm ET

Click here to register.


Whether constructing a new building, growing your endowment, or simply raising money for a program, campaigns are complex endeavors. Even the most organized campaigns can put staff, trustees, and volunteers to the test. Join the San Diego Museum of Art and CCS Fundraising as they share the museum’s journey to launch its first capital campaign in over 40 years.


  • Aashika Patel, Senior Vice President, CCS Fundraising
  • Lauren Costello-Ekmekjian, Vice President, CCS Fundraising
  • Stacey Loomis, Director of Development and Membership, San Diego Museum of Art
  • Roxana Velásquez, Executive Director & CEO, San Diego Museum of Art

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