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Photo of the authors, Michael Latta, Robin Gabriel, Mark Mitchell

Michael Latta, Mark Mitchell, and Robin Gabriel

Michael Latta, Mark Mitchell, and Robin Gabriel

Recent Posts by Michael Latta, Mark Mitchell, and Robin Gabriel

Take a Look Around: A customer journey analysis of the museum store

Category: Building Audiences
Today‚Äôs successful museum operators are finding new ways to provide visitors with an active, interactive learning experience that recognizes personalized learning, social experiences, …

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