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Donor Cultivation

The Alliance has compiled this set of donor cultivation resources from throughout the nonprofit and museum sector.

Cultivation Strategies

Corporation for Public Broadcasting shares some insight into cultivating donors by mail, phone or in person. They also provide a Cultivation Strategy Worksheet to help cultivate a donor in preparation for the ask, as well as an article with techniques on gift solicitation.

The Donor Cultivation System

Corporation for Public Broadcasting provides guidance on identifying and researching prospects, cultivating donors, donor planning and following-through.

Fundraising software company, CauseVox, published this blog post on how to handle the first 60 days of building a relationship with new donors.

Getting New Charitable Donors For Your Nonprofit

Nolo provides 10 ways to recruit new donors.

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