Case Study – Page 4 – American Alliance of Museums

Do Innovation, and Diversity, Sometimes Look Like Failure?

By Elizabeth Merritt

The New York Times reports that the Brooklyn Museum is struggling to meet its attendance goals, using director Arnold Lehman’s strategy of building local audience rather than competing with other NY museums for tourists. The article cites …
Spotting the Long News

By Elizabeth Merritt

I sometimes use this blog to highlight news items that may presage important developments in the future—the leading edge of trends lapping at our toes. This short TED talk by Kirk Citron asks a good question: how do we know which stories …
Report from the Future: The Cultural Museum 2.0

By Elizabeth Merritt

It’s a good thing about the future is unequally distributed (cf William Gibson)–that way your museum can learn from pioneer organizations that are adapting to trends that will affect you in five, ten or twenty years. Where do you …

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Welcome to TrendsWatch: Questioning Assumptions

Museum Magazine

“The problem with assumptions is that we believe they are the truth.” — Miguel Angel …

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