As this video points out, it has all sorts of applications:
- for impecunious students, making cheap food smell like a fancy meal
- for dieters, making lettuce smell like something more attractive (and caloric)
- for lovers, well, bringing them closer together
So if you are sending a teenager off to college in a few years, maybe plan to put a Hana Yakiniku on their packing list, to supplement that rice cooker.