October 2025 – American Alliance of Museums

Social Experiences and Museums, Part Two: A 2025 Annual Survey of Museum-Goers Data Story

By Susie Wilkening

This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the survey partners with individual museums to research …
Supporting JANM and Unlocking the Future

By Ann Burroughs

It is a truth universally acknowledged that it is easier to raise capital for bricks-and-mortar than for projects that are less tangible, but may be more closely aligned with a museum’s mission and a community’s needs. How can …
Social Experiences and Museums, Part One: A 2025 Annual Survey of Museum-Goers Data Story

By Susie Wilkening

This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the survey partners with individual museums to research …
The Promise and Peril of AI: A Q&A with Marion Carré

By Adam Rozan

In 2023, I found myself on a list of museum “influencers”—thank you, Blooloop—alongside Marion Carré. Carré is the CEO and cofounder of Ask Mona, a company that helps cultural organizations use AI to better share their …
October Monthly Advocacy Alert: Government Shutdown, Save the Date for Museums Advocacy Day, and more

By American Alliance of Museums

Advocacy Alert – October 17, 2025 In this Alliance Advocacy Alert: Government Shutdown and Appropriations Due to a lack of agreement on funding, the federal government is currently shutdown until Congress passes either FY26 …
K-12 STEM Education, Museums, and Perceived Curricular Gaps: A 2025 Annual Survey of Museum-Goers Data Story

By Susie Wilkening

This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the survey partners with individual museums to research …
Measuring What Matters: Vital Signs for Museums

By Laura Freebairn-Smith & Leah Hancock

More numbers don’t equal more insight. If your dashboard feels more like a data dump than a decision-making tool, you’re probably measuring too much. And if you don’t have a dashboard, well, read on. Museums are no strangers to …
Together on This Blue Dot: Exhibiting Compassion

By Alex Gregory

In 2017, I took a deep dive into empathy–exploring how museums can encourage visitors to understand and share the feelings of others. While it seems more important than ever to understand how others are feeling, I fear that empathy …
Advocacy 101: Getting to know the basics

By American Alliance of Museums

Interested in getting started in advocacy but don’t know where to begin? Do you wonder if your advocacy efforts make a difference? Join this webinar to learn more about advocacy, ways to have an impact, and learn more about Museums …
Museums in a Climate of Change: Insights from the Anchorage Museum’s Chatter Marks Podcast Series

By Sandro Debono

I’m a huge fan of museum podcasts, with about a dozen in my current feed. Recently, I was honored to appear on one of my favorites—Chatter Marks from the Anchorage Museum—chatting with museum thinker Sandro Debono and journalist Cody …