Marketing & Public Relations

Museums and Personalized Learning

By Elizabeth Merritt

Technology is fueling personalization of products, services, communications and experiences. We explored some of the implications of this trend in TrendsWatch 2015, but the impact and potential of “personal” continues to grow, …
Worldless Wednesday: Taking Attendance

By Elizabeth Merritt

Real or parody? Make your guess before you follow the link… #Churchix #FacialRecognition #Privacy #TakingAttendance Follow the link in the photo caption to the associated story. You can find more glimpses of the future (and links) …
Futurist Friday: The Digital Panopticon

By Elizabeth Merritt

Who saw you on your way to work today? Even if you didn’t see a soul, chances are, no matter where you live and work, someone did, or could, spot you, via one or more cameras monitoring intersections, store fronts, schools (not to …
Toward a Creative Ecosystem: Relationship Management, Access and a Culture of Invitation

By Elizabeth Merritt

In TrendsWatch 2015 I cite YBCA:You as an example of personalized museum services, one which integrates individualized curricula into a membership-based community engagement program. But (as with so many great museum programs) most of …
Monday Musing: TrendsWatch Watch

By Elizabeth Merritt

Here’s a quick roundup of recent stories related to the themes in TrendsWatch 2015 (Haven’t got your copy yet? Download the free PDF here. Print copies will be available in the AAM Bookstore soon.) Open Data Here’s a story I featured in …
Futurist Friday: The Encrypted Archive

By Elizabeth Merritt

Here’s a challenge for GLAMS (Galleries, Libraries, Archives and Museums): how can we guarantee the privacy of donors who want certain records to be kept from the public until a certain date? This article in The Economist kicks off …
Futurist Friday: A Graphic Look at Big Data and Privacy

By Elizabeth Merritt

Sometimes, in this job, I get dang tired of reading. That’s one reason I so often feature videos in Friday’s periodic glimpse of the future. Next best thing to video? Pictures. So I was tickled to stumble across “Terms of …
Privacy in a Watchful World TW 14 update

By Elizabeth Merritt

This is one of a series of mid-year updates on the 2014 TrendsWatch trends. I’ve already posted entries on Big Data, Social Entrepreneurship, the Sharing Economy and Robots, as well as updates on the Crowdsourcing and Philanthropy …
Navigating the Social Media Morass

By Elizabeth Merritt

What do Jelly, Nextt, Spayce, Pheed, Sulia, Sharebloc, Bubblews and Learni.sthave in common? They’re all new social media sites, most having launched within the last year. It seems like every week a new service (or two, or three) bursts …
Monday Musing: who’s minding the kids?

By Elizabeth Merritt

This week’s Musing is about an article features in Dispatches from the future of Museums last week: “Gates’ $100M Philanthropic Venture inBloom Dies after Parents Say “No Way” (Nonprofit Quarterly). It’s about the demise …