Museum Magazine

Visit Museum Magazine’s homepage to learn more about this award-winning publication, preview articles from recent issues, and find out how you can receive Museum magazine!

Explore all Publications from the Alliance.

Message from the President: Serving the Whole Public

By Marilyn Jackson

This article originally appeared in Museum magazine’s March/April 2025 issue, a benefit of AAM membership. One of the first things you learn when you engage in accessibility work is the importance of humility. To …
Facing the DEI Backlash

By Elizabeth Merritt

“People always think that history proceeds in a straight line. It doesn’t. Social attitudes don’t change in a straight line. There’s always a backlash against progressive ideas.” –feminist author Erica Jong This article …
By the Numbers: Taking the Pulse of the Post-Pandemic World

By Elizabeth Merritt

This article originally appeared in Museum magazine’s January/February 2025 issue, a benefit of AAM membership. The COVID-19 pandemic was the defining global disruption of the 21st century to date. While the virus still poses a serious …
Welcome to TrendsWatch

By Elizabeth Merritt

“Tug on anything at all and you’ll find it connected to everything else in the universe.” —John Muir This article originally appeared in Museum magazine’s January/February 2025 issue, a benefit of AAM membership. In foresight, …
Stop, Look, Think: How to manage digital vulnerabilities.

By Elizabeth Merritt

Digital information is inherently far more ephemeral than paper. —Natalie Ceeny, CEO, National Archives (UK) This article originally appeared in Museum magazine’s January/February 2025 issue, a benefit of AAM membership. The world’s first …
Message from the President: Preparing for Tomorrow

By Marilyn Jackson

This article originally appeared in Museum magazine’s January/February 2025 issue, a benefit of AAM membership. Picture this: your museum is blessed with such high attendance that the line of people purchasing tickets snakes out the door …
For Your Radar: Managed Retreat and Targeted Universalism

By Elizabeth Merritt

A brief guide to terms that may be popping up in your newsfeeds. This article originally appeared in Museum magazine’s January/February 2025 issue, a benefit of AAM membership. Managed retreat: the proactive relocation of people and …
The Next Era of Volunteerism

By Elizabeth Merritt

Volunteering creates a national character in which the community and the nation take on a spirit of compassion, comradeship, and confidence. — Brian O’Connell, past President, Independent Sector This article originally appeared in …
Trend Alert: An Artifact from the Future – the 990 of 2035

By Elizabeth Merritt

This article originally appeared in Museum magazine’s January/February 2025 issue, a benefit of AAM membership. Numbers can tell stories just as effectively as (and sometimes more honestly than) words. A museum’s mission statement …
Short Take: Pulled in All Directions

By Elizabeth Merritt

“Social media enables the viral spread of outrage, to the point where sentiment often outpaces an organization’s ability to respond in a thoughtful and measured way.” This article originally appeared in Museum magazine’s January/February …