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60 Ideas in 60 Minutes: Sizzling Ideas in Audience Engagement and Inclusion

This is a recorded session from the 2020 AAM Virtual Annual Meeting and MuseumExpo. Watch this recording from the Public Relations and Marketing (PRAM) Professional Network, Visitor …

IMPs Talk: Social Media from February 2021

IMP welcomed Lucy Redoglia, digital communications and marketing specialist and fellow IMP, to walk us through different social media platforms and provide best practices on how to use them …

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Latest Stories from AAM

Planning for Sustainable Success, Building a Development Plan for Museums

Category: Financial Sustainability
A strategic annual development plan is the document every nonprofit organization should have to identify how much money it needs to raise, and how it will successfully secure those …

Point of View: In Defense of Volunteerism in Museums

Category: Museum Magazine
Volunteers play a vital role for museums, and museums need to prioritize their voluntee…

Welcoming Change at the USC Pacific Asia Museum

Category: Museum Magazine
The USC Pacific Asia Museum took a trust-building approach to working with docents on an evolving education program for stu…

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