As the national Measurement of Museum Social Impact (MOMSI) study comes to a close, come learn how study sites navigated visitor participation in the project. Hear from three different organizations – a rural museum, an art museum, and a zoo – on their successes and challenges in all steps of the project, from recruitment to participant retention. No study is perfect, and the recommendations we are just might help you on your next evaluation project.

This webinar is co-hosted by the Visitor Studies Association. Registration is required and there is no cost.

Register today!

The statements and opinions expressed by panelists, hosts, attendees, or other participants of this event are their own and do not necessarily reflect the opinions of, nor are endorsed by, the American Alliance of Museums.