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Finding New Audiences in Small Markets
While most major museums are based in urban centers or tourist hubs, those located in more rural areas face a unique challenge to expand their reach. Without a large local population or a steady flow of out-of-towners, how can isolated … -
“Pay As You Stay” – an alternative pricing model for museums?
This year’s TrendsWatch cites buy-ahead pricing as one tool for enhancing revenue and managing attendance. In today’s guest post, Managing Director Tom Schoessler tells us how the Weserburg Museum tried flipping that model, charging …
Tag: admission policies
Latest Stories from AAM
Announcing the AAM 2027 Theme
The 2027 AAM Annual Meeting & MuseumExpo, the museum field’s largest convening, …
A Letter from the Frontlines of the AI-pocalypse
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Center for the Future of Museums Blog
This is the second in a series of posts I hope will help readers navigate the perils and …
AAM and 9 Museum Associations Issue Joint Public Comments on Proposed OMB Rule
Arlington, VA–Today, the American Alliance of Museums submitted a public comment in …