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Finding New Audiences in Small Markets
While most major museums are based in urban centers or tourist hubs, those located in more rural areas face a unique challenge to expand their reach. Without a large local population or a steady flow of out-of-towners, how can isolated … -
“Pay As You Stay” – an alternative pricing model for museums?
This year’s TrendsWatch cites buy-ahead pricing as one tool for enhancing revenue and managing attendance. In today’s guest post, Managing Director Tom Schoessler tells us how the Weserburg Museum tried flipping that model, charging …
Tag: admission policies
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AAM Statement on the Theft of the Oakland Museum of California’s Collection
Category:
Press Release
For Immediate Release We were deeply saddened to learn of the theft of approximately …
Unique Hosting Opportunity: The World’s Most Important Jesus-Era Artifacts
Category:
Industry Advertorial
A Story Hidden for Two Millennia A limestone box, unearthed in Jerusalem in the …
Social Experiences and Museums, Part Two: A 2025 Annual Survey of Museum-Goers Data Story
Category:
Alliance Blog
This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, …