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Finding New Audiences in Small Markets
While most major museums are based in urban centers or tourist hubs, those located in more rural areas face a unique challenge to expand their reach. Without a large local population or a steady flow of out-of-towners, how can isolated … -
“Pay As You Stay” – an alternative pricing model for museums?
This year’s TrendsWatch cites buy-ahead pricing as one tool for enhancing revenue and managing attendance. In today’s guest post, Managing Director Tom Schoessler tells us how the Weserburg Museum tried flipping that model, charging …
Tag: admission policies
Latest Stories from AAM
American Alliance of Museums Launches Museum Leadership Academy and Announces Inaugural Cohort
Category:
Press Release
For Immediate Release New executive program equips museum leaders to navigate through …
Tracking Trust in Museums: 2026 Update
Category:
Alliance Blog
This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, …
Mining the National Archives: New Exhibition Sparks Personalized Discovery with AI
Category:
Center for the Future of Museums Blog
CFM’s summer dive into artificial intelligence has included scenarios of potential …