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Botting: Methodology—A 2024 Annual Survey of Museum-Goers Data Story
Unfortunately, sometimes malicious web-crawlers comb social media for online surveys, spamming them with fake responses. These fake respondents or “bots” use automated tools to complete surveys many, many times and often ve… -
Imaginative Learning in Museums, Part 2—Enthusiasm and Resistance: A 2024 Annual Survey of Museum-Goers Data Story
This visual Data Story is based on findings from the 2024 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the survey partners with individual museums to research … -
Imaginative Learning in Museums, Part 1: A 2024 Annual Survey of Museum-Goers Data Story
This visual Data Story is based on findings from the 2024 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the survey partners with individual museums to research … -
Homeschool Families: A 2024 Annual Survey of Museum-Goers Data Story
This visual Data Story is based on findings from the 2024 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the survey partners with individual museums to research … -
K-12 History Education, Museums, and Perceived Curricular Gaps: A 2024 Annual Survey of Museum-Goers Data Story
This visual Data Story is based on findings from the 2024 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the survey partners with individual museums to research … -
Peering into Percentages: A Q&A with Susie Wilkening
Spend enough time reading or talking about museums, and you will inevitably come across statistics that convey the vibrancy or challenges of our field. For every percentage point, there is a person behind that figure, working hard to … -
The Influence of Staff on Museum Engagement and Visitation: A 2024 Annual Survey of Museum-Goers Data Story
This visual Data Story is based on findings from the 2024 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the survey partners with individual museums to research …
Tag: annual survey of museum-goers
Latest Stories from AAM
AAM Supports Congressional Action to Protect the Smithsonian’s Independence
Category:
Press Release
The American Alliance of Museums (AAM) endorses The Smithsonian Integrity and …
Demographics of US Museum-Goers: 2026 Update
Category:
Alliance Blog
This visual Data Story is based on findings from the 2026 Annual Survey of Museum-Goers, …
Embracing Community, Building Membership: Reversing the Decline in Lower-Level Giving
Category:
Alliance Blog
Recent news from the world of US philanthropy is both optimistic and concerning. On the …