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Why Museum Store Sunday Matters More Than Ever This Year
Museum Store Sunday, the Museum Store Association’s (MSA) signature advocacy initiative, is fast approaching, happening this year on November 29 during the Thanksgiving holiday weekend. While this year’s event will look different due to … -
How Museum Stores Support Their Institutions and the Public
Throughout my thirty years as a museum retail professional, I have often had to explain to others—whether colleagues, friends and family, or complete strangers—how museum stores support their institutions and the public at large. From my …
Tag: Retail
Upcoming Events
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A Personal Tour of TrendsWatch 2026
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Introduction to the AASLH Awards Program
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Making the Case: Story + Data Advocacy for Museums
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Revisiting Basic Condition Reporting: Updated Insights and Digital Methods
Event Date:Presented by: FAIC/C2C Care
Latest Stories from AAM
Trust and Responsibility to Community, Part Two: A 2025 Annual Survey of Museum-Goers Data Story
Category:
Alliance Blog
This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, …
Beyond the Ask: Securing the Future with Community-Centric Fundraising
Category:
Center for the Future of Museums Blog
This year’s TrendsWatch examines changes reshaping philanthropy. While charitable …
Introducing the 2026 Edition of TrendsWatch
Category:
Center for the Future of Museums Blog
It’s the start of a new year, and that means a new edition of AAM’s annual forecasting …