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I recently posted about a free research opportunity being offered by Reach Advisors. They are inviting museums to apply to participate in a study of the fundamental motivations of the core visitors to museums. I think the results will be extremely interesting, and of immense importance to the field. Basic deal: you share your audience contact information, they share the results (including informatino specifically about your museum’s audience.) More information and an application form are now available on their blog Museum Audience Insights. If I still worked in a museum, I’d click over and sign up now! As it is, I am going to encourage you to wade in…