2025 – Page 4 – American Alliance of Museums

Teaching with Museum Collections in the Age of AI

By Sarah Anne Carter

I started writing about artificial intelligence and the implications for museums back in 2017. In the ensuing years, the technology has gone from “on the horizon” to a major disruptor of work, jobs, parenting, dating, and, …
From the President: If We Build It

By Marilyn Jackson

Educate. Inspire. Engage. Enrich. Stimulate. Nearly every museum, park, garden, zoo, science center, historic house, or aquarium includes at least one of these words to the right in its mission statement. At their core, museums exist to …
Reflecting Our Communities: Programming for engagement with the Tucson Museum of Art and Historic Block

By Marianna Pegno

Tucson Museum of Art and Historic Block has taken a community-based approach to programming that is increasing audience engagement and visitation. To build sustainable and relevant institutions in the 21st century and beyond, museums …
Reopening with Purpose: A new visitor experience at The Frick Collection

By Alexis Light, Dana Mitroff Silvers, and Carolyn Royston

As part of an extensive renovation, The Frick Collection reimagined the visitor experience. When The Frick Collection reopened its historic Fifth Avenue mansion in spring 2025 after a comprehensive, five-year renovation, the moment …
When Dinosaurs Meet Deep Oceans: Exhibition planning at the California Academy of Sciences

By Christina Klingenberger-Valdez

In a bid to increase attendance, the California Academy of Sciences shook up its exhibition schedule and marketing. Tourism is the lifeblood of many museums and cultural attractions. Earlier this year, as the California Academy of …
Going Straight to the Source: Using interactive interviews to create engaging programming

By Devin Dotson and Lilly Andersen

The US Botanic Garden conducted interactive interviews with children to create new and engaging programming for families. When families wander the vibrant gardens of the United States Botanic Garden (USBG) in Washington, DC, they …
What Teens Want: Tips from a high school senior and museum intern

By Geva Avnet

Research shows that teens want to engage with museums—if they provide the right programming. In today’s social media era of shortened attention spans and fast-paced trends, teens can see museums as out of touch and antiquated. But …
Reading the Room: Designing effective exhibitions with emotional impact in mind

By Jacque Micieli-Voutsinas, Angela Person, Silvina Fernandez-Duque, and Christopher Black

When museums design exhibitions with the nervous system in mind, they create more effective spaces. How can museums create emotionally powerful exhibitions that support sustained visitor engagement? How do we design spaces that …
November Advocacy Alert: Take Action on IMLS Funding Legislation Vote, National Survey Reveals Alarming Downturn, and more

By American Alliance of Museums

Advocacy Alert – November 14, 2025 In this Alliance Advocacy Alert: ACTION NEEDED: IMLS Funding Bill Vote Update as of 11/20: The Senate consideration has now been pushed back until after the Thanksgiving break. As early as next …
Data for Sustaining Hope in Uncertain Times

By American Alliance of Museums

Transcript Susie Wilkening: Good afternoon or good morning, depending where you are everyone, and welcome to this webinar. We’re going to give everyone just a few more moments to join the webinar room. And then we’ll get …