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The Top Ten Alliance Blog Posts of 2023
2023 was a year of deep reflection for museums, both inward and outward. Facing continued disruptions from the long tail of the pandemic—especially to staffing, attendance, and finances—the …
The Top Ten Museum Junction Threads of 2023
If you aren’t already a regular visitor to Museum Junction, AAM’s online discussion forum for museum people, now’s a great time to join! This long-running community, frequented by …
External Pressures on Museum-Going: A 2023 Annual Survey of Museum-Goers Data Story
This visual Data Story is based on findings from the 2023 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the …
Leisure-Time Shifts in a (Mostly) Post-Pandemic World: A 2023 Annual Survey of Museum-Goers Data Story
There have been a lot of changes in how people live their lives over the past five years, largely (but not exclusively) due to the COVID-19 pandemic. While some of these shifts may benefit …
Museum Visitation—Frequency vs. Incidence Gaps: A 2023 Annual Survey of Museum-Goers Data Story
When we plot out certain demographic characteristics, we find that who visits museums frequently (and the gaps we discover) can be very different than who visits museums at all (the …
Museum Visitation: A 2023 Annual Survey of Museum-Goers Data Story
It's been 3.5 years since the COVID-19 pandemic devastated museum visitation. For some museums, visitation is back to normal. For others, well,…
The Transformative Power of Employee Activism
Museums and cultural institutions are undergoing a seismic shift, being rightly called to reassess norms and practices to address historical inequities and better reflect and serve their …
Using an Annual DEAI Report as a Tool for Transparency, Accountability, and Change
At science museums, we spend considerable time and effort instilling the notion in our visitors that mistakes are not something to shy away from, but opportunities for learning and growth. …