On-Demand Programs: Engaging Audiences
AAM’s audience engagement programs cover topics including empowering others, becoming an essential part of your community, knowing your audience, and aligning your museum from within on community engagement.
On-demand programs are free to Individual, Ally, Industry, Tier 2, and Tier 3 Members. Be sure to log in to your membership account to access these programs.
This recorded webinar explores three of the nine effective practices for audience building detailed in The Wallace Foundation report, Road to Results: Effective Practices for Building Arts Audiences (Thinking through the Relationship, …
Magnetic museums overcome a central challenge facing museums today – how to become essential – by increasing their relevance, responsiveness, and pertinence to daily life in their communities. At the same time, they also are …
In this recorded webinar learn the ways in which magnetic museums connect people to each other around ideas, issues and experiences while providing opportunities to participate and contribute, advance institutional missions and strengthen …
Watch this recorded webinar to learn how to build a shared vision, mission, and compelling set of long-t…
Watch this webinar for a practical overview of the science of magnetism, the art of engagement, and the six practices of magnetic museums: building core alignment, embracing 360 engagement, empowering others, widening the circle and …
Watch this recorded webinar to learn how the Smithsonian Freer and Sackler Galleries embarked on the Smithsonian’s first major crowdfunding campaign, raising more tha…
Latest Stories from AAM
Upvote Museum Sessions for SxSW 2026!
Category:
Center for the Future of Museums Blog
The SxSW Innovation conference describes itself as “an opportunity for the global …
AAM Statement on the Growing Threats of Censorship Against U.S. Museums
Category:
Press Release
For Immediate Release Arlington, VA–Today, the American Alliance of Museums, the …
Membership Motivations and Barriers: An Annual Survey of Museum-Goers Data Story
Category:
Alliance Blog
This visual Data Story is based on findings from the 2021 Annual Survey of Museum-Goers, …