The Collaboration for Ongoing Visitor Experience Studies (COVES) is designed to unite museums in systematically collecting audience-level data with a focus on institutional and field-wide improvement. Join us to learn about how we are engaging in critical conversation with art museums as we review and revise the instrument to serve their unique needs. For over five years, COVES has supported science centers and children’s museums through ongoing data gathering to inform decision-making and strategic planning. COVES is just beginning to expand into art museums and invites AAM members to consider how this data and system could support your institution as well as the possibility for field-wide comparison. Professionals from all types of museums are welcome to attend.

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The statements and opinions expressed by panelists, hosts, attendees, or other participants of this event are their own and do not necessarily reflect the opinions of, nor are endorsed by, the American Alliance of Museums.