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The Alliance has compiled this set of membership resources from amongst its own offerings as well as those throughout the nonprofit and museum sector.

Alliance Resources

Get Your Group On

Museum magazine looks at the pros and cons of marketing the museum through Groupon. The article suggests that while membership is bought seemingly easy by this method, long-term engagement is lost, and there may be results that alienate, demoralize or penalize current members.

Other Resources

4 Important Membership Trends Every Museum Needs to Consider

Brendan Ciecko wrote this post for SgEngage with some membership trends to think about including the rising cost, shifts in consumer expectations, eco-conscious audiences, and the competition for loyalty.

Are Membership Dues Deductible?

Network for Good offers a plain English article that addresses membership dues and tax-deductibility.

AAM Member-Only Content

AAM Members get exclusive access to premium digital content including:

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  • Access to more than 1,500 resource listings from the Resource Center
  • Tools, reports, and templates for equipping your work in museums
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