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Evaluating the Impact of Augmented and Virtual Reality
“I am perfectly astonished at the effect.” “The thrilling scenes therein depicted are beyond description.” “It is true and really wonderful.” These are reactions from visitors to the Chicago Fire Cyclorama, who, in 1892, were captivated by … -
4 Ways Museums Can Successfully Leverage Digital Content and Channels during Coronavirus (COVID-19)
In the age of coronavirus (COVID-19), museums are facing unprecedented difficulties and uncertainty. In the past weeks, three-quarters of museums have shut down, starting with behemoths like the Metropolitan Museum of Art, Museum of Fine … -
The Spaceship Solution: How museums can use experimental technology to solve problems
Picture this: children and adults alike standing on the grounds of a museum on an early winter morning, sipping hot cocoa. Their eyes reach upward as they watch a three-foot spaceman created by the hands of an artist for this sole mission, …
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Upcoming Events
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A Personal Tour of TrendsWatch 2026
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Introduction to the AASLH Awards Program
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Making the Case: Story + Data Advocacy for Museums
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Revisiting Basic Condition Reporting: Updated Insights and Digital Methods
Event Date:Presented by: FAIC/C2C Care
Latest Stories from AAM
Trust and Responsibility to Community, Part Two: A 2025 Annual Survey of Museum-Goers Data Story
Category:
Alliance Blog
This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, …
Beyond the Ask: Securing the Future with Community-Centric Fundraising
Category:
Center for the Future of Museums Blog
This year’s TrendsWatch examines changes reshaping philanthropy. While charitable …
Introducing the 2026 Edition of TrendsWatch
Category:
Center for the Future of Museums Blog
It’s the start of a new year, and that means a new edition of AAM’s annual forecasting …