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For the Love of Front-End Research: How to make new ideas audience-centered using visitor studies
The “Eureka!” moment when you come up with a fabulous idea to implement at your museum is a great one, but it is also sometimes accompanied by trepidation: What if visitors don’t respond to the idea? How can I get my colleagues on board? … -
Forming a Cultural Alliance through the Annual Survey of Museum-Goers
Who visits our museums? What are their motivations, and what do they expect from the experience? Alternatively, who is not visiting, and why not? These are critical questions for the future of individual museums, and for the entire field. … -
Lessons in Cross-Cultural Partnerships for Mid-Sized Museums
On paper, the relationship between Columbus Museum of Art (CMA) and the Dordrecht Museum in the Netherlands looks like a typical museum partnership. For our recent exhibition Life in the Age of Rembrandt: Dutch Masterpieces from the …
Tag: columbus museum of art
Upcoming Events
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AASLH History Hour: USA 250 Programming
Event Date:Presented by: American Association for State and Local History (AASLH) -
Green Museums Summit
Event Date:Presented by: MuseumNext -
Real-World HR: Strategies That Strengthen Culture
Event Date:Presented by: Southeastern Museums Conference -
Flag Storage: A Time of Great Possibilities
Event Date:Presented by: C2C Care/FAIC
Latest Stories from AAM
February Advocacy Alert: Funding Bills Pass, Administration Appeals IMLS Ruling, and more
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Advocacy Alert
Advocacy Alert – February 11, 2026 In this Alliance Advocacy Alert: IMLS, NEA, NEH …
Museums & Healthcare Partnerships Starting the Conversation
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On-Demand Programs
Why does Museums and Healthcare: A Practical Guide to Partnership matter now? While …
Trust and Responsibility to Community, Part Four: A 2025 Annual Survey of Museum-Goers Data Story
Category:
Alliance Blog
This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, …