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Social Media Can Transform Your Museum: An interview with Lanae Spruce
I’ll never forget the moment I began to understand the true power of social media. It was 2015 and I was working for a popular online feminist magazine. My job involved reading every one of the hundreds of Facebook comments that would pour … -
Group Learning, Individual Work: An approach to DEAI
Many years ago, I had the opportunity to prepare my museum and the local communities for a science exhibition presenting race as a social construct. As we discussed the best way for our internal team to support visitors in the exhibit, we … -
Serving Broader Audiences, Museums Engage Communities with Public Space
Many of today’s museum leaders recognize a need to engage more closely with the public, and a related desire to make their facilities and programs more flexible and valuable. In order to achieve these goals, it can be useful to explore new … -
A Historic Textile Mill Inspires Creative Agers at Museum L-A
In 2018, twenty organizations enrolled in a special museum cohort of Aroha Philanthropies’ Seeding Vitality Arts program. With funding from Aroha, and training provided by Lifetime Arts, these museums are developing high-quality, intensive … -
What Kind of Ancestor Will You Be?
As Facing Change Senior Diversity Fellows, I and my associate fellows have been tasked with supporting museums as they address the lack of racial diversity in the governances of their institutions. In this journey, I’ve been reminded of a … -
Programming Through the Lens of Empathy
At the National Gallery of Art in Washington, DC, two new public programs and one new high school tour are built on the premises that empathy is worth cultivating and listening to the perspectives of others is valuable.[1] These programs … -
Museums and the Census: How can you help?
The 2020 United States Census is right around the corner, with National Census Day taking place on April 1, and it’s time for museums to start thinking about how they’ll be involved. This once-a-decade process of counting the country’s … -
A Welcoming Week Celebration on the US-Mexico Border
This fall, AAM partnered with Welcoming America to encourage museums to participate in its annual Welcoming Week, in which organizations around the country welcome new immigrants and refugees into their new communities. For one AAM member, … -
The Old Man’s Guide to Health and Longer Life, 1750!
In the nearly endless stacks of the British Library there rests a little book entitled The Old Man’s Guide to Health and Longer Life. It was written in 1750 by a gentleman named John Hill, and it is a delightful read for two reasons: … -
Dispelling Myths: Seven tips to build your museum partnership with the disability community
“We want our students to do more than just wipe tables,” said Lucas LaFaver, vocational coordinator at St. Coletta of Greater Washington, a DC-based charter school for students with intellectual disabilities. He’s passionate about creating …
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Latest Stories from AAM
Transit Insurance in Practice for Traveling & Co‑Organized Exhibitions
Category:
On-Demand Programs
Transcript Cecelia Walls: Can I give everyone just a few minutes to get into the room …
AAM Supports Congressional Action to Protect the Smithsonian’s Independence
Category:
Press Release
The American Alliance of Museums (AAM) endorses The Smithsonian Integrity and …
Demographics of US Museum-Goers: 2026 Update
Category:
Alliance Blog
This visual Data Story is based on findings from the 2026 Annual Survey of Museum-Goers, …