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6 Data-Tested Approaches to Building New Audiences

It’s safe to say that most museums would like new visitors. Visitors actualize museums’ missions, give them vibrancy as places of insight and connection, and contribute to their financial …

#MuseumWeek: Celebrating Digital Museum Work in the Age of COVID-19

#MuseumWeek was launched in France in 2014, thanks to a union between around seven hundred European museums who wanted to both strengthen their raison d’être and increase their …

What Does a Welcoming Online Collections Portal Look Like?

In late February 2020, the Sidney and Lois Eskenazi Museum of Art at Indiana University became the latest institution to launch an online collections portal, a feature that is increasingly …

Contemporary art gallery provides robot-assisted tours to beat stay-at-home orders

In an effort to remain in business while providing content for those under stay-at-home orders, museums and galleries around the world have expanded their online presence with offerings …

The Carnegie Museum of Natural History’s #MuseumFromHome Strategy: Funny TikToks

Ever since the rash of closures in response to the COVID-19 pandemic, museums have been working behind the scenes to set strategies for engaging the public through remote …

4 Ways Museums Can Successfully Leverage Digital Content and Channels during Coronavirus (COVID-19)

In the age of coronavirus (COVID-19), museums are facing unprecedented difficulties and uncertainty. In the past weeks, three-quarters of museums have shut down, starting with behemoths …

How Your Museum Can Use Social Media During COVID-19

With the current COVID-19 pandemic deeply affecting museums across the world, many museum professionals at big and small museums alike are wondering how they can still connect and …

The Akron Art Museum’s #MuseumFromHome Strategy: Collaborative Crosswords

Ever since the rash of closures in response to the COVID-19 pandemic, museums have been working behind the scenes to set strategies for engaging the public through remote …

The National Gallery of Art’s #MuseumFromHome Strategy: Social Media Gallery Tours

Ever since last week’s rash of closures in response to the COVID-19 pandemic, museums have been working behind the scenes to set strategies for engaging the public through remote …

Shuttered By COVID-19, Museums Now Have The Chance To Offset Social Distancing By Reinventing Online Exhibitions

Several days ago, the Philadelphia Orchestra performed Beethoven's 5th and 6th Symphonies to a completely empty concert hall. The musicians were sharply dressed as always, and the music was …

So You Can’t Go to the Museum. But You Can Bring the Museum to You

The coronavirus has led cultural institutions to close, but these virtual experiences can still enrich your life with art in th…

4 Tips for Effectively Reaching Visitors with Disabilities

It’s been nearly three decades since the original Americans with Disabilities Act of 1990 was signed into law. Since the protective act was ratified, great strides have been made not just …
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