Skip to content

Museum 2040: A Museum magazine special edition

Image of the Museum 2040 cover and the Excel award for 2018. For the November/December issue of Museum magazine, Elizabeth Merritt, director of the Alliance’s Center for the Future of Museums, invited contributors to explore one specific future that might result from existing limits and challenges playing out over time. (TrendsWatch 2018 presents this scenario, as well as three other potential futures, in a format designed to guide museum planning.)

In this future:

  • the US population is more diverse
  • economic stratification has grown
  • the educational system has continued to fragment
  • government funding for cultural nonprofits has continued to decline

Yet, in the face of these challenges, museums have thrived. Attendance is robust, our organizations are financially stable, and our visitors, staff, and board members reflect our communities. AAM’s challenge to the authors was to describe what museums would have done between 2017 and this version of 2040 to achieve such success. We think you will be delighted, surprised, and intrigued by the stories they have created in response to that challenge.

To download your free copy of Museum 2040 complete the form below.

AAM Member-Only Content

AAM Members get exclusive access to premium digital content including:

  • Featured articles from Museum Magazine
  • Access to more than 1,500 resource listings from the Resource Center
  • Tools, reports, and templates for equipping your work in museums
Log In

We're Sorry

Your current membership level does not allow you to access this content.

Upgrade Your Membership

Subscribe to Field Notes!

Packed with stories and insights for museum people, Field Notes is delivered to your inbox every Monday. Once you've completed the form below, confirm your subscription in the email sent to you.

If you are a current AAM member, please sign-up using the email address associated with your account.

Are you a museum professional?

Are you a current AAM member?

Success! Now check your email to confirm your subscription, and please add communications@aam-us.org to your safe sender list.