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With Strategic Focus, TikTok Creates New Opportunities for Cultural Institutions to Inspire Critical Thinking and Constructive Dialogue
In September of 2021, TikTok surpassed one billion users, making it the fastest-growing social media app. The video-sharing platform allows users to post short-form videos, which are then shared around the world by an algorithm that … -
Inviting Engagement: Front-of-House Workers Become Online Content Creators
After announcing our free admission initiative in January 2020, MOCA’s lobby was a bustling hive of activity. Visitor engagement staff welcomed attendees by scanning their tickets and orienting them to exhibitions, rules, and amenities. … -
The Carnegie Museum of Natural History’s #MuseumFromHome Strategy: Funny TikToks
Ever since the rash of closures in response to the COVID-19 pandemic, museums have been working behind the scenes to set strategies for engaging the public through remote alternatives. Within days, two hashtags emerged on social media …
Tag: tiktok
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Insights into Making Museum Career Moves
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Data for Sustaining Hope in Uncertain Times
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Latest Stories from AAM
October Monthly Advocacy Alert: Government Shutdown, Save the Date for Museums Advocacy Day, and more
Advocacy Alert – October 17, 2025 In this Alliance Advocacy Alert: Government …
K-12 STEM Education, Museums, and Perceived Curricular Gaps: A 2025 Annual Survey of Museum-Goers Data Story
Category:
Alliance Blog
This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, …
Measuring What Matters: Vital Signs for Museums
Category:
Alliance Blog
More numbers don’t equal more insight. If your dashboard feels more like a data dump than …