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Participation Over Perfection: Why Museum Brands Belong to Everyone
Your museum’s brand isn’t what you say about your institution. It’s the total experience people have when they visit—across every touchpoint, every day. Not just the exhibits and the gift shop, but the tone of your emails, how the … -
A Counterpoint to “Witch Kitsch”: Peabody Essex Museum’s New Salem Witch Trials Walking Tour
At 11:58 am, my finger hovered above the record button. I had set out on a hot August day to capture the noon bell chimes of the Immaculate Conception Church in downtown Salem, Massachusetts. My goal was to weave these ambient sounds into … -
Unlocking the Neuroscience of Visitor Experience
The act of understanding is fundamental to the museum experience. In visiting a museum, we come to understand the objects placed before us, along with the stories of their human pasts. So too is understanding a key to creating these …
Tag: peabody essex museum
Latest Stories from AAM
Leadership Succession Plans and Planning
Category:
On-Demand Programs
A succession plan is a key element of organizational risk management and sustainability …
Sharing a Museum Podcast: The Art Engager
Category:
Center for the Future of Museums Blog
Last fall I had the pleasure of meeting Claire Bown in Horsens, Denmark, where she was …
School’s in Session…in the Museum: A Four-Day Immersion in Museum-Based Learning
Category:
Museum Magazine
The New York Historical offers New York City sixth graders four full days of museum-based …