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Reputation on Display: Eight Simple Rules for Public Relations
I’m guessing you’ve felt it too: museums are more visible, more scrutinized, and more politicized than ever. That scrutiny doesn’t always land where we’d like it to. It can jump from an exhibition to an institution, from an object to an … -
Building Brand Equity: How Strategic PR Boosts Long-Term Sustainability
In recent years, museums have begun to recognize that public perception plays a critical role in long-term sustainability. Audiences, businesses, and philanthropic partners increasingly look to support institutions that demonstrate clear … -
Meet Roosevelt Dzime-Assison, the Alliance’s New VP of Finance and Administration
On May 1, AAM welcomed Roosevelt Dzime-Assison as our new Vice President of Finance and Administration. Roosevelt will ensure the long-term growth and sustainability of the organization’s financial and business operations and is … -
Meet Arthur Affleck, the Alliance’s New VP of Development
On March 20, AAM welcomed Arthur Affleck as our new vice president of development. Arthur will lead all aspects of the Alliance’s fundraising programs and activities with the primary goal of building a culture of philanthropy in support of …
Tag: public relations
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Latest Stories from AAM
October Advocacy Alert: Smithsonian Protection Bill, Member Week Advocacy Programming, and more
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Advocacy Alert
Advocacy Alert – October 2, 2026 In this Alliance Advocacy Alert: Smithsonian Protection …
Inclusive Content in Uncertain Times: A 2026 Annual Survey of Museum-Goers Data Story
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Alliance Blog
This visual Data Story is based on findings from the 2026 Annual Survey of Museum-Goers, …
Introducing the AAMies: AAM Innovative Exhibition Showcase
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Center for the Future of Museums Blog
Compete for a coveted Golden Stanchion! Museums have extraordinary reach – and …