Tag: Trust

  • Explore How Museums Can Rebuild Public Trust

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    By Elizabeth Merritt
    Would you like to explore how museums can use their superpower of trust? This new video and discussion guide about “Truth, Trust, and Fake News”—the first chapter in CFM’s TrendsWatch 2019—is designed for use by museum studies programs, …

  • TrendsWatch 2019: Truth, Trust, and Fake News

    Logo of Center of the Future of Museum's Space Slug
    By Elizabeth Merritt
    This is one of the five trends from the 2019 TrendsWatch. Click here to read more about the full report.  “Trust is the foundation of society. Where there is no truth, there can be no trust, and where there is no trust, there can be no …

  • New Economic Models for Field Wide Research

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    By Elizabeth Merritt
    On my desk is a report from Reach Advisors’ Museums R+D membership program. It’s on museums and trust. Before I opened the report, the latest data I had on this critical subject was a survey about public attitudes toward museums that AAM …

  • More on Trust: The Malleable Past

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    By Elizabeth Merritt
    In my study at home is a beautiful wooden couch handcrafted by my uncle Bob. It cleverly converts into a (narrow, hard) sleeper sofa when you lift the woven back. I was very happy to inherit this piece of family memorabilia, and always …

Latest Stories from AAM

American Alliance of Museums Launches Museum Leadership Academy and Announces Inaugural Cohort

Category: Press Release
For Immediate Release New executive program equips museum leaders to navigate through …

Tracking Trust in Museums: 2026 Update

Category: Alliance Blog
This visual Data Story is based on findings from the 2025 Annual Survey of Museum-Goers, …

Mining the National Archives: New Exhibition Sparks Personalized Discovery with AI

Category: Center for the Future of Museums Blog
CFM’s summer dive into artificial intelligence has included scenarios of potential …

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