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Peering into Percentages: A Q&A with Susie Wilkening
Spend enough time reading or talking about museums, and you will inevitably come across statistics that convey the vibrancy or challenges of our field. For every percentage point, there is a person behind that figure, working hard to … -
Extending the Invitation: Strategies for Welcoming Visitors and Reducing Barriers to Access
In the aftermath of the pandemic and amidst ongoing calls for museums to become more inclusive and attuned to community needs, many institutions are still seeking ways to recover from faltering attendance and expand the reach of their … -
Belonging: Co-creating welcoming and equitable museums
“Can you describe a time you felt unwelcome or like you didn’t belong in a museum?” This question was posed during a recent conference call for the Facing Change Senior Diversity Fellows. As I listened to my distinguished colleagues … -
Sofa So Good: A word on behalf of older folks
I don’t know about you, but a career in museums has made it very difficult for me to be a satisfied museum visitor. I find that I am always peering into “how the sausage is made,” as it were, noticing how the front-of-house staff interact … -
A Museum ‘Dating’ App Helps Visitors Fall in Love with Art
As the High Museum of Art prepared to completely reinstall its collection in the fall of 2018, we began talking about how we could use mobile technologies in new and innovative ways to engage the public with our newly installed galleries. … -
How Mia’s new strategy uses data to create personalized visitor experiences
Clare Regan is the Audience Insight Analyst at the Minneapolis Institute of Art (Mia). This is the second article in a series we are presenting on how Mia has expanded its audience. Last month, the Minneapolis Institute of Art (Mia) talked …
Tag: visitor experience
Upcoming Events
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2026 AIC & CAC Annual Meeting & Conference
Event Date:Presented by: American Institute for Conservation -
Leadership Succession Plans and Planning
Event Date:Presented by: American Alliance of Museums -
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Honoring African American History in America’s 250th
Event Date:Presented by: Southeastern Museums Conference
Latest Stories from AAM
I’m In Charge of A Museum Store Now What
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On-Demand Programs
Many museum professionals unexpectedly find themselves managing a retail operation with …
AAM Welcomes New Board Officers and Five New Board Members
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Press Release
For immediate release Arlington, VA – The American Alliance of Museums (AAM), the …
“Growing Your Elders”: “Tell Clyfford I Said ‘Hi”: An Exhibition Curated by the Children of the Colville Confederated Tribes
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Center for the Future of Museums Blog
Museum standards emerge over time as the museum sector challenges norms, reexamines …